Leadership

Mr. Vernachio has served as our Chief Operating Officer since June 2021. From April 2017 to May 2021, Mr. Vernachio served as President of Mountain Hardwear, Inc., an outdoor apparel, equipment, and accessories company, where he led all aspects of Mountain Hardwear’s global business, including brand positioning, go-to-market strategies, and execution across all distribution channels. From March 2011 to March 2017, Mr. Vernachio served in several roles at The North Face, an outdoor products company and subsidiary of VF Corporation, including most recently as Vice President of Global Product from July 2012 to March 2017, in which role he oversaw the brand’s apparel, footwear, and equipment across all regions. Mr. Vernachio holds an A.S. in Forest Sciences and Biology from Paul Smith’s College.

Mr. Brown has served as our Chief Innovation Officer since May 2023 and has been a member of our board of directors since he co-founded our company in May 2015. Mr. Brown served as Co-Chief Executive Officer from October 2015 until May 2023 and served as our Chief Executive Officer from May 2015 to October 2015. Prior to co-founding Allbirds, Mr. Brown served as Manager in the Innovation Strategy and Business Development Department at Redscout, a brand consulting firm, from March 2015 to August 2015. In 2010, Mr. Brown was Vice Captain of the New Zealand World Cup football team. Mr. Brown holds a B.S. in Design from the College of Design, Architecture, Art, and Planning at the University of Cincinnati and an M.Sc. in International Management from the London School of Economics and Political Science.

Ms. Mitchell has served as our Chief Financial Officer since April 2023. From June 2021 to March 2023, Ms. Mitchell served as the Vice President of Finance & Insights for Gymshark, a fitness apparel and accessories brand, manufacturer, and retailer, where she led the financial strategy for the North American region, overseeing the finance, analytics, and research functions, and was a senior member of the leadership team. Prior to Gymshark, Ms. Mitchell spent almost ten years (May 2011 to March 2021) with adidas, a global footwear and apparel company, where she served in progressively senior financial leadership roles. In her most recent role, she was the Senior Vice President of Finance and Chief Financial Officer for adidas North America (August 2017 to March 2021), where she was a key member of the senior leadership team and was responsible for driving the strategic growth of the region. Her responsibilities included leading the finance, demand planning, accounting, and controlling functions. Ms. Mitchell holds a B.A. in Economics from the University of Puget Sound and an M.B.A. and an M.Sc. in Finance from the University of Denver Daniels College of Business.

Mr. Joseph has served as our Chief Technology Officer since October 2020 and prior to that, Head of Engineering since 2017. Prior to Allbirds, he founded GoodApril which was acquired by Intuit in 2013. At Intuit, he served as Director of Engineering of TurboTax until 2017. Mr. Joseph is also a Managing Partner at V1.VC, a seed-stage technology venture capital firm. Mr. Joseph holds a B.S. in Computer Engineering from the University of Michigan, a M.S. in Computer Science from Georgia Tech, and a M.B.A from the University of Chicago Booth School of Business.

Kelly Olmstead leads marketing at Allbirds, bringing more than 20 years of experience in the sporting goods, footwear and apparel industry. Her vast expertise includes marketing strategy, digital marketing, brand communications, public relations, social media, and more. Prior to joining Allbirds, Kelly spent two decades with Adidas, leading brand, retail and digital marketing for North America. Most recently, she served as Hanna Andersson’s Chief Marketing Officer. Kelly earned a degree in business economics at Willamette University, and completed executive education at Harvard Business School.

Adrian Nyman leads design at Allbirds, bringing more than 20 years of expertise in the footwear and apparel industries to guide the creative direction of Allbirds’s product, brand, and customer experience. Prior to joining Allbirds, Adrian led teams responsible for critically acclaimed creative work at the likes of Nike and Hurley. Most recently, he worked as Chief Brand Officer for electric vehicle innovator ARRIVAL, applying his personal passion for sustainable products.

Christos Yatrakis leads our People and Legal team functions, where he oversees all aspects of our global legal strategy, including corporate governance and compliance, risk management, intellectual property and business support at the operational level; and HR strategy and execution, including compensation, benefits, learning and development, and talent retention.

Prior to joining Allbirds, Christos held the positions of General Manager, Vice President of Legal and People, and Vice President of Legal at Gymshark, a fitness apparel and accessories brand, manufacturer, and retailer. He previously worked as the Vice President for Legal Affairs of Arrow Electronics, a Fortune 110 publicly listed company.

Christos earned a bachelor’s degree in history from Columbia University and a law degree from Emory University School of Law.

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